The typographic system of the museum is cohesive throughout the visitor’s journey, which also includes the wayfinding system.

To complement Calatrava’s architectural vision, I designed the wayfinding system to enhance the building’s organic forms and natural light. Its minimal approach reinforces both the museum’s narrative and Calatrava’s broader themes of sustainability and the future.

The system had to support three languages and be understood by visitors of many backgrounds and origins so clear hierarchy and contrast, plus the ability to scale when needed were paramount.